Bootstrapped operator.
Founder-first builder.
Writing in public.

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Hi and thanks for reading more about me. My name is Adam Robinson. I build capital-efficient SaaS companies, document the operating lessons, and share the playbooks behind RB2B and Retention.com.

About me

Retention.com: $0-22M ARR in 4yrs w/ zero funding as Founder/CEO.

We help ecommerce brands rapidly grow abandonment revenues, improve ad efficiency, and grow first-party, owned audiences in a cookie-free world.

We amplify existing monetization efforts by making it easy for brands to harness the power of Identity.

I build capital-efficient, lean, high-growth, highly profitable, bootstrapped SaaS businesses.

Before Retention.com, I bootstrapped Robly Email Marketing, an Email Marketing and Marketing Automation SaaS to an 8 figure exit as Co-Founder/CEO.

Before that, I was a Credit Default Swap trader at Lehman Brothers and Barclay’s Capital.

I create content for LinkedIn, made a docuseries in 2023 called Billion Dollar Challenge, and am investing heavily in creating work-in-public content for our community space for RB2B.

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